POS
English
English
  • Giới thiệu
  • GETTING STARTED
    • Account
      • Log in with Facebook
      • Log in with Pancake ID
      • Link Facebook account with Pancake ID
    • Shop
      • Create a new shop
      • Merge shops
  • SHOP SETTINGS
    • Warehouse
      • Warehouse settings
      • Add/ remove a warehouse
    • Employee
      • Employee
      • Department
      • Sales group
    • E-commerce platform
      • Connect to E-commerce platforms
        • Shopee
        • Lazada
        • Tiktok shop
        • Tiki
        • Shopify
        • Woocommerce
      • Link products
    • Courier
      • Connect to courier
      • Connect to VNPost
      • Courier settings
    • Print template
    • Payment
      • Connect to payment method
        • Techcombank
        • MOMO E-wallet
        • VNPay E-wallet
        • Kredivo
        • Fundiin
        • Bank accounts
      • Payment settings
  • PRODUCT
    • Primary
      • Product
      • Goods receipt
      • Goods issue
      • Migrate products between warehouses
      • Related index
    • Advanced
      • Promotion
      • Product combo
      • Component product
      • Branding
      • Wholesales
      • Stock take
      • Guarantee
  • ORDER
    • Primary
      • Order creation
      • Order printing
      • Product printing
      • Order packaging
      • Gửi đơn sang ĐVVC
      • Order status
      • Order tag
      • Other bulk updates
    • Advanced
      • Automated order
      • Returns/ Exchange order
      • Đơn hoàn 1 phần
      • Hẹn gọi - nhắc nhở
      • Phân công đơn hàng
      • Discounts/ Payment confirmation
  • CUSTOMER
    • Customer list
    • Loyalty points
    • Referal discounts
  • STATISTICS
    • Default statistics
    • Customize statistics
    • Khái niệm
  • FINANCE
    • Đối soát
    • Thu chi
    • Công nợ
    • Hoá đơn điện tử
  • ỨNG DỤNG MỞ RỘNG
    • Quản lý sản xuất
    • Thanh tra cuộc gọi
    • Đồng bộ Lark Suite
    • Kết nối Zalo Cloud
    • Quản lý lô - kệ
  • ADVANCED FEATURES
    • Optimize purchase event conversions with Facebook CAPI (2024)
      • Some basic definitions with CAPI
      • Optimize purchase conversions with CAPI for Facebook + Instagram
    • Mua sắm trên Messenger
      • Kết nối POS với Facebook Catalog
      • Đồng bộ sản phẩm lên Facebook Catalog
      • Gửi sản phẩm cho khách hàng
      • Setup quảng cáo đính kèm sản phẩm
      • 1 số câu hỏi thường gặp
    • Đồng bộ sự kiện mua hàng
    • Tin nhắn tự động
    • Kho cộng tác viên (CTV)
    • Cấu hình hoa hồng
    • Abandoned Cart
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  1. ADVANCED FEATURES

Optimize purchase event conversions with Facebook CAPI (2024)

CAPI is a new method to send purchase signals from Pancake to Ads Manager, helping sellers optimize advertising efficiency up to 30%.

Previously, with Event API, advertisers were able to optimize advertising performance by up to 30% by sending purchase signals directly to Ads Manager through Pancake.

With CAPI, an upgraded version of the Event API, advertisers can expect even better results.

Let's start learning about CAPI with Pancake according to the articles below:

If you read the documentary and are still confused, what should you do to install CAPI? The answer is To-do-Nothing.

Pancake and Meta have AUTOMATICALLY moved all customers to CAPI, so unless there is a special purpose (setting up CAPI for IG, controlling data sets on Event Manager,...) you don't need to do anything else. .

PreviousQuản lý lô - kệNextSome basic definitions with CAPI

Last updated 11 months ago